You invest in SEO services but still have not seen the expected revenue. All of that gives you a headache. So, where does cooperation with a reputable SEO service company start?
Most of you will choose to do SEO yourself. However, it's time to look back and see if it really worked? Let's take a look at the following signs and make a better decision for your marketing plan.
Here are the signs that you need SEO services.
1. Not getting much traffic
To see the number of hits your website gets from people who clicked on your organic searches list. The first is to enable Google Analytics on your website and analyze its organic traffic by:
Navigate to “Intake” in Google Analytics
Click “Overview” to see a breakdown of the top channels
Click “Organic Search” to gauge the percentage of website traffic that comes from organic search.
Check your organic traffic with Google Analytics.
If your website's organic search isn't in the top visited rankings then it's time to seek help from SEO experts.
2. Revenue does not increase even though you have applied many ways?
Investing in SEO is the right thing to do! But have you invested in the right way?
Revenue does not increase even if you have invested in SEO.
You've consulted articles or forums about SEO and implemented it for your website right away, but it still doesn't really work. Even the article does not reach the top 10 of Google and the revenue remains unchanged after you apply SEO to your business.
So it's time for you to consider partnering with a professional SEO service and generate revenue from SEO for your business. If you're working like crazy and aren't seeing a positive ROI, it's definitely time to invest in a professional.
GTV's Ho Chi Minh City SEO service is a good choice if your business operates in the HCMC area. Try to find out!
3. A beautiful website… But no one sees it because it's still not "on top"
As I said above, if your website is not on the TOP of Google search, everything you do becomes meaningless. And even if you pour money into the website to make it look shiny, no one will see it.
Where are you in these results?
A beautiful, professional website and obviously you can make conversions right from that but if customers can't find you then obviously that's a big deal. It's like, you have a beautiful house but no one is there to visit and give a compliment.
If you have invested in "home", then you should also start thinking about finding a professional SEO Agency to be able to bring more customers to it. From there, it is possible to generate conversions and increase revenue for your business.
4. Website has technical problems
After accumulating a ton of SEO knowledge, you are excited to run SEO yourself and believe that it will bring a number of potential customers, skyrocketing profits but then…
"Boom!" and “Error”!
The thing that really gives you a headache has appeared, I will list some basic errors so you can see how much trouble it will bring you again!
First is,
Website not optimized for mobile devices
About 6 billion people use mobile devices, and in Vietnam alone, that's 70% of the total population or 150 million devices, according to Adsota's Vietnam Digital Advertising Market report.
Most people today access everything via mobile devices, so businesses today are trying to optimize their websites for mobile devices, to bring in more customers and revenue. than.
Website is not optimized for mobile devices
Even if your website has a high ranking in search results, you still run the risk of losing your potential customers if your site is not responsive on mobile devices. Always make sure everyone has a great experience no matter what device they're using.
Not sure if your website is mobile-optimized?
Visit Google's mobile-friendly testing tool to find out right away. And if you don't like what you've just seen, investing now in professional SEO services allows you to have a website that not only ranks high in search, but delivers the necessary conversions.
Website is not secured with HTTPS
In 2018, Google started labeling non-HTTPS websites as “Not Secure” in the browser.
In case you don't know, then:
HTTPS stands for Hypertext Transfer Protocol Secure which is a secure version of HTTP and the protocol by which data is sent between your browser and the website you are connecting to.
Websites with and without HTTPS security.
This means that all communication between the browser and the website is encrypted. HTTPS is commonly used to protect highly secure online transactions such as banking and online shopping.
Customers will feel safer and more comfortable browsing your website if you make sure it has a “secure gateway layer” or SSL certificate. Sites with SSL certificates appear with a closed padlock icon next to their URL and include “https” versus “http” in the URL.
Basically, SSL protects sensitive customer information handled by your website. If your website is not HTTPS secured, it's time to consider help from experts and professional SEO services to improve your website.
And worse yet,
Penalized for each "black hat SEO"
If you have ever lost patience in waiting for the website time and used ways such as keyword stuffing, hidden content, backlinks continuously in large numbers... And got penalized by Google, don't worry, not yet. It's never too late to start over.
Distinguish between white hat SEO and black hat SEO
Instead of wasting time and money and getting nothing in return, I believe you will have a better and wiser investment after that. Partnering with an SEO service and letting the experts do their work will be a great move in your business chess game.
If the experts were in charge of SEO, what would you do?
And of course, sit and sip a cup of coffee and feel the great effect of being on the top for a long time, stable and completely legal with Google's laws. It's easy right?
In addition to the errors that I mentioned above, there will be countless other silly mistakes that you will make accidentally or intentionally in the process of doing SEO yourself. So, make a more accurate choice and do what you should so that you don't have to spend too much time with SEO.
See also: 13 common SEO technical errors and how to fix them
5. Customers don't actually experience your website
SEO isn't simply about getting your website to the top, it's also about improving what's inside the site. Key components such as the navigation and appearance of your website play a very important role in the process of customers finding information on it.
Mobile friendliness.
Customers often do not have the patience to stay on your website for too long and wait, they will be ready to immediately press the back button and choose other search results.
Google will evaluate how long users will stay on your website when ranking, it is important that your page provides a positive experience and information that is truly useful to the customer's intent.
In addition to the above factors, what is displayed on the web such as images, videos ... is also a great way to increase attractiveness for users. And experts will analyze and direct users to your goals.
6. Traffic but no conversions
Compared to no traffic, this is far worse. Because even though you invest a lot in your website but there are no conversions, customers do not buy or choose your product and leave it forever in the shopping cart.
Lots of traffic but no conversions.
That hesitation comes from the fact that your website is not convincing enough for customers. What you show in the web from images to text elements must be elaborate to make customers more confident like the way I share with you about the problems you are facing.
7. Backlinks don't work
This is related to an error I mentioned earlier, “black hat SEO” where you choose a large number of backlinks without knowing whether the backlink is really quality and brings traffic to the website. yours or not.
Backlinks are also a criterion for getting a website to rank high and gain trust, as Google views those links as “votes” in favor of your site and its positive reputation, but “ those votes” must come from high authority websites.
On the contrary, Google will suspect and underestimate your website if it contains malicious backlinks. Then backlinks are no longer a criterion for ranking, but something that will get your website penalized.
Backlinks are an important ranking criterion.
Some harmful and unsafe backlinks can be mentioned as:
Automatic Backlinks
Exchange of Backlinks
Advertisement link
Paid Links with PageRank
Backlinks from sidebar and footer
Blog network
…
So, if you can't understand it well, you should look to professional SEO services for advice and support.
8. You need a long-term stability for the Website
One way or another, you can still get your website to rank in the top 10 of search, but to survive in that position is another story. If you use a method like “black hat SEO”, the fastest Google update will immediately remove your website from not only the top but also the search engines.
What about the true SEO way? Will you be able to survive and compete with other websites with the support of professional SEO services?
Instead deal with it alone and lose your search engine rankings. Why don't you choose for yourself a professional SEO service and let them assist you in SEO related issues.
9. Do not understand SEO well or just stop at just enough
Come on! There's always something going on, isn't it? With a bunch of things I just mentioned above, if you feel you are completely fine and can be solved easily, you are ready to run SEO for your website yourself.
Self-study is sometimes not enough.
But if not, then don't worry. Because these are just some of the problems that can get you in trouble.
Luckily, a dedicated SEO professional knows exactly what to avoid to keep your traffic and rankings flowing.
10. You are a local business and don't have a team for SEO
The biggest problem of small and medium enterprises is that they do not have enough departments and teams to deal with a specific job like marketing. Similar to SEO, business owners will often choose the simplest way to self-educate and retrain employees.
Investing in a professional team is very expensive.
Is that enough? Or things are just in moderation and after applying SEO in your business plan, it doesn't really work. You need to carefully consider that, instead of:
Takes more time to learn and do but not effective. Choose a professional SEO service with a price you will list in the cost but what it brings is really worth it, has potential customers and significantly increased profits.
Use that self-study time for more valuable work.
11. Or you simply don't have time to self-study?
It is too obvious that self-studying SEO to understand and apply takes a lot of time and effort. Not to mention, it is estimated that Google makes large and small changes to its search algorithm between 500 and 600 times per year.
Although the changes are not significant, it will more or less affect your site's rankings. As a business owner, manager or employee, self-studying SEO while constantly updating Google's changes will consume a large amount of time before you can run it yourself. SEO.
Self-study always takes more time.
Experts are different, their job is to constantly innovate to bring the best for you and other business owners. So what do you hesitate to hire an SEO service company?
Okay, if you're ready, let's move on to the next part!
Guide to searching and choosing a professional SEO agency
To search for an SEO agency, you just need to go to Google and search with a phrase like: "SEO services", the search page will show a series of results.
And I recommend that you choose the first result that appears, because of SEO, so if that SEO service is on the top 1 of Google's search, it also partly proves that they are professional and what they do is really effective.
Check out the projects they've worked on
Choose a reputable SEO! Don't expect a "cheap" project
Cheap projects or services are what you should also watch out for, because they will most likely perform "black hat SEO" or bring back malicious backlinks like I mentioned above.
Normally, an SEO project will take about 6 months depending on the difficulty of the SEO project and of course the cost is what you need to spend to achieve a worthy result.
Invest well and get something really valuable. Don't let those "cheap" SEO services fool you and bring nothing back.
Let a service company specializing in SEO accompany you!
Simply put, there's nothing better than getting expert support and through that you can both achieve your goals of increasing website rankings and learn something really useful.
At this point, you must have given yourself the knowledge to choose the right SEO service company, right?
So what are you waiting for, contact us now for GTV SEO to support and accompany your business. Don't forget to check out more useful SEO knowledge right on GTVSEO's website!
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